Assignment: Create a 5–7 email nurture sequence
Assignment ObjectiveThis assignment will help you develop a practical lead nurturing system using email marketing principles.What You A...
Assignment: Create a lead magnet and landing page
Assignment ObjectiveThis assignment will help you apply the concepts learned in this module by creating:A lead magnetA landing page str...
Assignment: Develop a lead generation plan
Busy but BrokeSamuel runs a small business in Port Harcourt.Every day he:Posts on InstagramShares updates on WhatsAppTries different ma...
Assignment: Create a detailed customer avatar and core offer
The Business That Finally “Clicked”Aisha had been running an online business for months.She posted regularly on Instagram and updated h...
Assignment: Map your current or ideal customer journey
The Confused Business OwnerEmeka runs a small printing business.Customers message him daily:“How much for banners?”“Where are you locat...
Capstone Project: Develop a Business Scaling & Growth Plan
Project OverviewBusinesses that scale successfully usually combine:Strategic planningOperational systemsFinancial disciplineTechnology ...
Assignment: Create a growth risk management plan
Assignment OverviewBusinesses that scale successfully usually prepare for:Financial risksOperational disruptionsLeadership challengesMa...
Assignment: Develop a KPI dashboard for your business
Assignment OverviewBusinesses that scale successfully rely on:Performance metricsData analysisKPI dashboardsTechnology systemsThis assi...
Assignment: Design an organizational structure for scaling
Assignment OverviewBusinesses that scale successfully usually build:Clear organizational structuresDelegation systemsAccountability pro...
Assignment: Create a sales funnel and revenue strategy
Assignment OverviewBusinesses that scale successfully usually build structured systems for:Lead generationCustomer conversionRevenue gr...
