Product Development & Management
About Course
This course is designed to equip learners with the practical skills, frameworks, and mindset required to successfully develop, manage, and scale products in today’s competitive markets. It provides a structured, end-to-end understanding of the product lifecycle—starting from problem identification and market research, through ideation, MVP development, product launch, and long-term growth management.
Participants will learn how to translate customer needs into valuable products, make informed product decisions using data and user feedback, and collaborate effectively with cross-functional teams such as design, engineering, marketing, and business stakeholders. The course blends real-world case studies, hands-on activities, and strategic tools commonly used by modern product managers and startup founders.
By the end of the course, learners will be able to confidently manage products from concept to market, align product strategy with business goals, and apply best practices in product development within startups, SMEs, and corporate environments.
Certification
Learners who successfully complete all lessons and assessments will receive a Certificate of Completion in Product Development & Management, demonstrating practical product management competence.
Course Content
Module 1: Introduction to Product Management
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Lesson 1: What is a Product?
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Lesson 2: Product vs Project vs Service
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Lesson 3: The Role and Responsibilities of a Product Manager
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Lesson 4: Product Thinking and Value Creation
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Lesson 5: Overview of the Product Development Lifecycle
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Module Assignment